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How DocuSeal makes work easier for Marketing and Ad agencies

• Written by Kriti Pinto

Marketing and advertising agencies are always working to create content that speaks directly to today’s consumers. With digital advertising booming on platforms like TikTok, Instagram, and Facebook, traditional methods like billboards and flyers just don’t cut it anymore. The focus has shifted to targeted ads, influencer campaigns, and capturing attention in a crowded online space.

With so much to juggle, agencies need efficient processes to keep things moving smoothly. But even today, many agencies still rely on manual paperwork that slows down their work. That’s where DocuSeal’s eSignature solution comes in. By going digital, agencies can speed up everything from client approvals to contract sign-offs, giving them more time to focus on creative projects.

Here’s how eSignatures can simplify the daily work of marketing and ad agencies:

Marketing Contracts/Agreements

From startups to established brands, companies depend on marketing agencies to bring campaigns to life faster and more efficiently. Getting those campaigns rolling often involves a variety of contracts and agreements that need to be signed quickly.

To simplify the process, many agencies now use DocuSeal’s flexible templates to guide clients step-by-step through signing. These templates adapt based on client responses, making it easy to collect all the necessary information with minimal hassle. Whether you’re handling:

  • Advertising contracts
  • Promotional agreements
  • Brand licensing deals
  • Media release forms

Press Release and Media Sign-Offs

When it comes to public communications, accuracy is critical. A single mistake in a press release can cause reputational harm and erode trust. With DocuSeal, agencies can ensure all media assets are properly reviewed and approved by the right people in the right order. Automated routing via signing order, mobile signing, notifications and secure storage keep everything on track, so important announcements can be shared on time without bottlenecks.

Common use cases include:

  • Press Release Approvals
  • Media Plan Sign-Offs
  • Communication Approvals

Secure Event Registration and NDAs

Webinars and in-person events have become essential marketing tools, with many organizations now viewing them as key components of their strategy. Ensuring that event details, registrations, and agreements are managed securely is crucial. DocuSeal makes it easy to handle event registration forms, NDAs, and vendor agreements with the confidence that sensitive information is protected.

Common use cases include:

  • Event Registration Forms
  • Vendor Agreements
  • Non-Disclosure Agreements (NDAs)

Photo and Marketing Release Forms

Marketing agencies often need permission to use photos, videos, or other content in campaigns. Whether it’s obtaining a talent release for an ad or collecting consent to use social media content, eSignatures provide a streamlined way to capture legally binding agreements. DocuSeal allows you to quickly get release forms signed on location or remotely, ensuring your campaigns stay compliant while moving forward.

Common use cases include:

  • Photography Release Waivers
  • Talent Release Forms
  • Liability Release Forms

Invoicing and Payments

Agencies often deal with changing project scopes and additional client requests that require quick adjustments. To avoid payment delays, DocuSeal lets you request and collect payments at the time of signature, ensuring you’re reimbursed instantly. This feature simplifies invoicing for agencies that need to bill clients frequently.

Common use cases include:

  • One-Time Payments
  • Recurring Billing Agreements

Elevate Your Marketing Agency’s Workflow with DocuSeal

Marketing and advertising agencies thrive on creativity and innovation. DocuSeal’s eSignature solution helps speed up client onboarding, approval processes, and contract management, allowing you to focus more on delivering top-notch campaigns and less on administrative tasks.

By automating these crucial steps, you can deliver better experiences for your clients while boosting overall efficiency.

Explore more about how DocuSeal can support your agency’s needs. Or sign up for an account!

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